Call for Abstract Submission

Conference Theme: “Culture, Communication, and Hybridity in an Age of Globalization”
Conference Time: July 15-18, 2015
Conference Venue: The Hong Kong Polytechnic University, Hong Kong
Conference Goals:
• To provide scholars, educators and practitioners from different cultural communities with opportunities to interact, network and benefit from each other’s research and expertise related to intercultural communication issues;
• To synthesize research perspectives and foster interdisciplinary scholarly dialogues for developing integrated approaches to complex problems of communication across cultures;
• To advance the methodology for intercultural communication research and disseminate practical findings to facilitate understanding across cultures;
• To foster global intercultural sensitivity and involve educators, business professionals, students and other stakeholders worldwide in the discourse about diversity and transcultural communication issues.

Topic areas are broadly defined as, but not limited to, the following:

Advertising and marketing across cultures
Bilingual and multilingual communication
Bilingual education
Comparative literature
Conflict, mediation and negotiation across
Corporate culture and management
Crisis/risk communication
Cross-cultural adaptation
Cross-cultural interaction
Culture and diplomacy
Digital communication across cultures           
Ethnic studies
Gender issues and communication     
Group/Organizational communication
Health communication
Intercultural communication competence
Intercultural communication and politics
Intercultural and multilingual education
Intercultural pragmatics
Interethnic communication and relations in
Interpersonal communication and relations
Language and cultural hybridity
Language planning and policy
Media and transcultural communication
Multiple cultures and interculturality
Philosophy and human behavior patterns
Psychological communication studies
Public opinions and public policy
Public relations
Rhetorical communication
Second language education
Social media and communication
Sustainability and globalization
Transculturality in global context
Translation studies
Verbal and nonverbal communication

Guidelines for Submissions

Categories: Abstract, panel proposals, and workshop proposals may be accepted.
• Abstract, 150-250 words in English, including positions, affiliations, email addresses and mailing addresses for all authors.
• Panel proposals reflecting the conference theme may be submitted. All panel proposals should provide a 100-word rationale and a 100-200 word abstract of each panelist's paper; include affiliation and email addresses for each panelist.
• Workshop proposals relevant to the conference theme may be submitted. Proposals should be 3-5 pages in length, single spaced.

Please submit abstracts, panel/workshop proposals, and roundtable discussion sessions by 28th February, 2015.

Submission to: ,

Conference Working Languages:
English and Chinese
Conference host: Department of Chinese and Bilingual Studies, The Hong Kong Polytechnic University
Conference website: ;

Sample Abstract

The Development and Validation of the Intercultural Sensitivity Scale
Guo-Ming Chen, Ph.D.
Department of Communication Studies
University of Rhode Island
Kingston, RI 02881, USA
The present study developed and assessed reliability and validity of a new instrument, the Intercultural Sensitivity Scale (ISS). Based on a review of the literature, 44 items thought to be important for intercultural sensitivity were generated for the purpose of analyses in this study. A sample of 414 college students rated these items and generated a 24-item final version of the instrument which contains five factors. An assessment of concurrent validity from 162 participants indicated that the ISS was significantly correlated with other related scales, including interaction attentiveness, impression rewarding, self-esteem, self-monitoring, and perspective taking. In addition, the predicted validity test from 174 participants showed that individuals with high ISS scores also scored high in intercultural effectiveness and intercultural communication attitude scales. Potential limitations and future direction for the study in this line of research were discussed as well.